tagline: FEEL THE SUN RISE

Client: Johnny Pepperseed Hot Sauce

Deliverables: Logo Design, Product Packaging, Advertising Design

Every Saturday and Sunday morning, Johnny Pepperseed sells hot sauce grown, made, and bottled by hand at the local farmer's market. My mission was to build a brand as recognizable as he is: one that captures the spice, the care, and the community in every bottle.

I designed a logo and full visual identity to match a new product line: 2 hot sauces, 3 pepper jellies, and 1 pickled pepper package, plus 2 launch advertisements.